Lead It Like Lasso
Home
About
About Us In The News
Masterclass Book Shelf
Resources
Newsletter Book Resources Blog Podcasts
Thundergong! 2024
Log In
← Back to all posts

Curiosity #38 - Life's a pitch (and Tami Reiss tells us why)

Jun 25, 2025
Connect

🎤 Quotable Quote

“You’re not just delegating—you’re deputizing.”
— Tami Reiss

That’s not just a clever word swap. It’s a leadership gut check.

Because delegation says, “Here, do this task.”
But deputizing says, “Here, carry this mission—and represent me while doing it.”

Leadership Rules |Tami Reiss

 

🧠 This week on Leadership Rules, we sat down with the brilliant and delightfully direct Tami Reiss—executive coach, product thinker, and author of the rhyming children’s book What Do Product Managers Do? (Spoiler: it’s secretly for adults, too.)

Tami is one of those rare leaders who can coach C-suite execs by day, build Legos by night, and still explain influence better than half your business books combined.


🔍 This Week’s Deep Dive: Why Tami Says Life Is a Pitch

💡 You’re the product. Own it.
Whether you’re applying for a promotion or trying to convince your partner that you should host Thanksgiving, you’re pitching. Tami’s advice? Make your vision clear—and emotionally compelling.

💡 Influence without authority isn’t optional—it’s essential.
From product managers to presidents, the best leaders win people over, not just by role, but by trust. It’s less “command and control” and more “enroll and empower.”

💡 The LEAD Framework: Simple, not small.
Tami breaks down leadership into four memorable moves:

  • Look and Leap

  • Excite and Empower

  • Align and Activate

  • Decide and Deputize
    Yes, we’re making stickers.


One of the most striking moments?

Tami’s reminder that your ability to lead isn’t about how much you do—it’s about how well others lead in your absence.
You’re not building a following.
You’re building more leaders.

🎧 [Listen to the full episode here.]

And forward this to someone who needs to hear:

“You’re not just pitching ideas. You’re pitching yourself. Make it a good one.”

More Musings


🍪 Biscuits with the Boss:

“What’s the weirdest place you’ve ever had a leadership ‘a-ha’ moment?”

Tami Reiss writes children’s books about product management and builds bonsai trees out of Lego bricks, so you know she’s not waiting around for a mahogany boardroom to hand out leadership lessons.

This question opens the door to stories from the unexpected:
🚿 In the shower.
🚗 In traffic.
🧸 While negotiating bedtime with a four-year-old.
📉 Midway through a failed launch.
📚 Or yes, while writing rhymes about roadmaps.

The real magic?
Catching those moments when they come—and turning them into something someone else can learn from.


🏅 Whistle. Whistle.

You’re doing too much.
No, seriously.

If your calendar looks like a game of Tetris and you’re the only one who knows how anything works, we hate to break it to you—but you’re not leading. You’re bottlenecking.

Tami Reiss called it out beautifully this week:
Stop delegating tasks. Start deputizing people.

There’s a difference.

Delegation says: I don’t have time—can you do this?
Deputizing says: You’ve got this. Here’s the context. Run with it.

And here’s the kicker: Deputizing takes longer.
You have to slow down to train, transfer trust, and build capacity.

But if you're serious about scale—of your team, your impact, or your sanity—it’s not optional.

So next time you're tempted to say, “It’s just faster if I do it myself,”
picture Roy Kent blowing his whistle in your face and yelling:

“Then don’t complain when no one knows how to lead but you!”


📚Beard’s collection: 

 

📖 Klaff, Oren. Pitch Anything. McGraw-Hill Education, 2011.
Think pitching is just for Shark Tank? Think again. Klaff breaks down how to frame ideas so they land with impact. Pair it with Tami’s “Life’s a Pitch” philosophy, and you’ll start showing up like the main character in every meeting—even without the mic.

📖 Zhuo, Julie. The Making of a Manager.  Portfolio, 2019.

Zhuo’s book is a must-read for anyone transitioning from individual contributor to people leader—and learning how to influence without formal authority. The perfect companion to Tami’s LEAD framework.

📖 Scott, Kim. Radical Respect: How to Work Together Better. St. Martin’s Press, 2024.
If Radical Candor taught you how to lead with compassion and clarity, Radical Respect shows you how to build teams where everyone actually wants to show up. Scott doesn’t pull punches—this is about rooting out bias, building real belonging, and learning how to work across differences without losing your standards (or your mind). It’s the perfect match for Tami Reiss’s reminder that leadership isn’t just about being heard—it’s about making space so others can be.


🌎 This week in Here - There - Every F’ing where 

Orlando! Thanks to our friend Erin King of The Teacher's Pep Rally Podcast, we joined some awesome educators at the MainStreet PD Conference (EPCOT included!).

We met Trish and team - loved meeting her live and hearing about their cool work for schools!

Heck even R2 stopped by to say hi! We would love to see where in the world you are with Lead it Like Lasso. Tag us on social! It would make our day - we love connecting with cool people!

Barbecue Sauce!

Marnie & Nick


🎁 Bring a Friend to the Weekly Curiosities!

Who in your life might smile with some curiosities in their inbox? Who might be a good guest for one of our podcasts? (Would you? Let us know!)


Was this email forwarded to you? Subscribe for free, and check out our full archive of newletters at leaditlikelasso.com

Note: If you purchase through the links above, we may earn an affiliate commission. There is no additional cost to you, but it helps us keep this newsletter free. We appreciate your support!

 
 
 

Responses

Join the conversation
t("newsletters.loading")
Loading...
Curiosity #79 - Believe (It’s Not Impossible)
🎤 Quotable quotes: “I believe in hope. I believe in belief." — Ted Lasso Artemis II is on its way. A mission built on years of effort, thousands of people, and one very simple idea that somehow still feels radical: We’re going back. Back to deep space.Back to the moon.Back to doing things that feel just a little bit impossible. And if you zoom out for a second, it’s kind of wild. A group of hu...
Curiosity #78 - The Courage to Be Seen
🎤 Quotable quotes: “It takes strength to ask for help." — (Feels like something Ted would say… because he basically did) This weekend, something pretty special happened in golf. Gary Woodland won. If you follow the golf, you know that name. 2019 U.S. Open champion. Big hitter. Competitor. But this win felt different. Because it had been almost seven years since his last victory. And just a few...
Curiosity #77 - What Would Ted Lasso Do in This (Airport) Line?
🎤 Quotable quotes: “Human beings are never going to be perfect. The best we can do is keep showing up for each other." — Ted Lasso If you’ve been near an airport lately, you’ve felt it. Longer lines.Slower movement.More sighs per square foot than usual. It’s one of those rare moments where everyone is thinking the same thing: “This should not be this hard.” And yet… here we are. Standing. Wait...

Subscribe to Weekly Curiosities Newsletter

Footer Logo
About In The News Masterclass Book Shelf Newsletter Book Resources Blog Podcasts Thundergong! 2024 Privacy Policy Terms and Conditions
© 2026 EBNix, LLC

Join Our Free Trial

Get started today before this once in a lifetime opportunity expires.