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Curiosity #13 - We appreciate you. Barbecue Sauce.

Jan 01, 2025
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🎤 Quotable quotes: "Feeling gratitude and not expressing it is like wrapping a present and not giving it." - William Arthur Ward


So this week we (Nick and Marnie) wanted to make sure that you know that they appreciate you!

Dear Curious Minds,

As we prepare to wave goodbye to 2024 (and hope it doesn’t attempt a surprise encore), we wanted to take a moment to reflect on the whirlwind of the past year—and to say a heartfelt thank you. You, our readers, have been the Ted to our team, the Keeley to our creativity, and the Beard to our strategy (yes, this metaphor works—we’ve thought it through).

First, let’s address the two most common questions we’ve been asked this year:

  1. What the heck is Lead It Like Lasso?

  2. How did you write it?

For the first question, we like to borrow a bit from our pal Simon Sinek (we’re big fans, though he doesn’t know it yet—Simon, call us!). The why behind the book is simple:

"We believe that leadership isn’t a title you’re given—it’s a mindset you build. Our mission is to help people stop feeling stuck and start leading themselves with clarity, confidence, and purpose. Through reflection, growth, and connection, we challenge people to do the work—to know who they are, where they’re going, and how to get there—so they can show up as the best version of themselves and empower others to do the same."

In short: it’s about leadership, but make it personal (and maybe with biscuits).

As for how we wrote it? With lots of late nights, tea (sorry Ted), and conversations that probably started with, “Okay, hear me out…”

Reflecting on 2024

This year has been an adventure we could never have predicted. When we released Lead It Like Lasso in late 2023, we had no idea where it might lead. We believed in our message, took a leap, and hoped someone (anyone!) would resonate with it. And you did. Oh boy, did you ever.

We’ve had the privilege of meeting really cool people along the way—connecting with readers, listeners, and organizations who are as passionate about leadership and growth as we are. We launched two podcasts (Lens of Leadership and Leadership Rules), appeared on countless others, made our way to TV screens, and presented to dozens of organizations. (Words are hard for us sometimes, but apparently, we found enough to keep the conversations going!)

A Huge Thank You

We wouldn’t be here without you—our Weekly Curiosities subscribers. Honestly, if there were a subscriber Hall of Fame, you’d all be in it (probably wearing Ted-inspired tracksuits and holding tiny trophies that say “World’s Best Learner”). You’ve supported us, cheered us on, and helped spread the message of Lead It Like Lasso far beyond what we could have imagined.

We’re grateful for your curiosity, your feedback, and the way you’ve channeled the spirit of the characters we all adore. (If you’ve ever written us an email with “Believe” in the subject line, know that you made our day. Truly.)

Looking Ahead to 2025

As students of leadership, we’re always learning, growing, and refining—and we can’t wait to see where 2025 takes us. But we’re not doing it alone. Your input, ideas, and stories are what make this community so special, and we’d love to hear from you.

Just reply to this email to share your thoughts and ideas on 2025.

Here’s to another year of curiosity, connection, and leading with purpose (and maybe even a few biscuits).

Gratefully yours,
Nick & Marnie
The Lead It Like Lasso Team


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